Turn prospects into clients

If you’re like most attorneys, you’re pretty good at making contacts and getting business cards at networking events, conferences, and speaking engagements.

And you’re lousy at follow-up 🙂

Why?

You have great intentions but you get super busy at work and by the time you get around to following up, you’re worried you missed your window.

Or…

You have NO idea what to say. You’d like to stay in touch but you don’t want it to seem awkward or pushy.

This is why you need a prospect list.

First, it allows you to put your follow-up on autopilot. Schedule how often you’ll do outreach and then quickly and easily go to your list.

If you build it in your schedule and don’t have to give it much thought, you’re much more likely to execute.

Second, if you take good notes for each prospect AND have a system built out to tell you what to do next, it takes away the stress and anxiety.

You might think a funnel or system is cold and disingenuous. But I’ve actually found the opposite to be true.

When you have a basic framework built out, it allows you to pour all of your energy into being more authentic when you do reach out.

In today’s Hustle & Flow podcast episode, I’m walking you through how to create and maintain a prospect list so it’s easy and effective.

And I’m giving away a free Excel prospect list template.

If you love the business development ideas that I share on the podcast but struggle to put it all together or know what marketing approach would work best for you, be sure to fill out the Mastermind interest form.

On Thursday, I’m announcing the details for a special 1-day Mastermind. It’s limited to 10 people and first come, first served (no interview required), but you have to be on the interest list to get the details and invite…

Best,
Heather

Professional Bio

Heather Joy Hubbard is an attorney, speaker, author, and strategic coach. Through her personal and professional development company, she helps attorneys reduce stress, manage priorities, and build a book of business. Prior to her work helping professionals find more balance and success, Heather was a partner and practice group leader at an AmLaw 200 firm. She has been recognized by Best Lawyers in America in the areas of Copyright, Trademark, Intellectual Property Litigation and Patent Litigation, Mid-South SuperLawyers, Benchmark Litigation and Managing IP Stars. She was also named one of Nashville's Top 40 under 40 by the Nashville Business Journal. Heather graduated  summa cum laude   from the University of Louisville and received her  juris doctorate  from Vanderbilt University Law School.

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