Content creation strategies

Do you create and distribute content on a consistent basis, {first name}?

If not, you should consider doing so if:

  • You want to attract or retain clients
  • You want others within your company or industry to know your name
  • You want to become known as an expert or thought leader
  • You want to broaden your network and deepen your connections
  • You want to have a reputation as being a giver, mentor, or connector

Creating free, valuable content is one of the best ways to build credibility and gain name recognition.

Whether it’s social media posts, articles, blogs, videos, or speaking, there are plenty of opportunities to strategically share information, opinions, insight, and inspiration to elevate your career and business.

In this week’s Hustle & Flow podcast episode, I’ll walk you through the 5 steps to creating a strategic content creation plan.

Listen to the episode HERE.

The members of The 2020 Experience have been crushing it lately with their content, so I’ve pulled together some of their recent examples on this resource page.

Not only will it give you some ideas on the type of content you can create, I think you’ll find their content to be relevant and useful in your own life as well.

Check it out HERE.

Then consider how you might share your insight and wisdom this week by creating and posting your own content. Your community wants to hear from you.

Professional Bio

Heather Joy Hubbard is an attorney, speaker, author, and strategic coach. Through her personal and professional development company, she helps attorneys reduce stress, manage priorities, and build a book of business. Prior to her work helping professionals find more balance and success, Heather was a partner and practice group leader at an AmLaw 200 firm. She has been recognized by Best Lawyers in America in the areas of Copyright, Trademark, Intellectual Property Litigation and Patent Litigation, Mid-South SuperLawyers, Benchmark Litigation and Managing IP Stars. She was also named one of Nashville's Top 40 under 40 by the Nashville Business Journal. Heather graduated  summa cum laude   from the University of Louisville and received her  juris doctorate  from Vanderbilt University Law School.

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